The Battle of the Blogs
Love them or hate them, these days it seems as if everybody has one. No, we’re not talking about mothers-in-law or Blackberries. We’re talking about blogs, those online hubs that often seem to find themselves at the centre of so much controversy. But what used to be platforms used by tech-savvy teenagers to rant and rave about social woes are now becoming sophisticated tools in a company’s arsenal of weapons.
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