Ariel Laboratories Produces Formulas That Overcome Challenges Generic to Production of Natural Cosmetics
When it comes to color cosmetics, “elegance” is the watchword and the consumer’s number one consideration in product selection. Yet, given the steady growth and awareness of the “green movement,” today’s environmentally conscious consumers are demanding that suppliers embrace the “all-natural” approach, even in the cosmetics arena. The challenge that manufacturers of color cosmetics face is trying to meet this demand without sacrificing the critical “elegance” requirement.
View full press release