Report Published: "Surface Care in Romania"
There are two main trends that could be observed in surface care in 2013, namely growth of private label products and a shift towards liquid products. They not only include economy products but also premium and green labels able to cater for all needs. Green and bio products have a great potential; however, studies show that consumers are not fully aware of the benefits of using these items. Market studies show that 24% of the consumers are aware of the...
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