Champion Brands, LLC Announces New Export Line of Full Synthetic Motor Oils
"The word Paladin is often defined as a leader and champion of causes", stated Karl Dedolph, Director of International sales. "We are excited about this new addition to the Champion family, a leader in top-tier motor oils. This export-specific brand will utilize a knight's helmet from preceding marketing strategies that Champion used in the 1960s for its logo, and also incorporate the popular racing flag background found on our current Champion branded products."
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