Smith Publicity Explains 5 Myths of Book Publicity
According to the CEO of book marketing firm Smith Publicity, Dan Smith, there are many misconceptions and negative stereotypes about both the craft of book publicity and professional book publicists. He believes authors are often reluctant to engage a book promotion firm because of certain myths about book publicists that are created in part because of the very nature of publicity and public relations work, as well as portrayals of publicists in films and television.
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