Wrapping Up a Week of Survival in New Orleans
Survival demonstration ending tomorrow UPDATE DAY 5
New Orleans LA and Salt Lake City, UT -- (ReleaseWire) -- 01/27/2007 --5 days ago two average businessmen ventured into the streets of New Orleans to demonstrate their survival product. Now as day 6 draws near they reflect on the results of proper preparation.
Derek Christensen, Director of Sales & Market stated, “We realize that reenacting a survival situation is only a dress rehearsal of sorts, but the kit really works. The locals here are all amazed that we can drink filtered levy water.” Christensen added, “This is an example of how a little preparation can prevent a lot of pain.”
Food for Health, International – a Utah based nutritional & emergency preparedness company originally developed the survival bucket for one of its discount retailers. “They expressed a need for a comprehensive 72-hour kit – which is the standard. However, after the Katrina disaster in Louisiana we discovered help may take more than 72 hours to arrive. We are sending our sales and marketing team out to where Katrina hit in September 2005,” said Frank Davis, CEO.
Derek Christensen and Geoffrey Power are two average businessmen displaced with only their personal affects and a 4-gallon bucket loaded with emergency supplies. They have been sleeping in various locations and preparing their food on the go.
Day one - Christensen and Power found a small park in Metairie to prepare meals and clean-up. Shelter was found in a parking garage and both slept in the car.
Day two – Too cold to sleep outside – slept in rental car again. During day we toured Katrina devastation and French Quarter. Store managers for Sam’s Club in Kenner and Metairie to carry products this weekend. Got water from stagnant pool by old university.
Day three – still sleeping in car – weather unseasonably cold. Food holding up – interviews with locals determine ability to get water key to survival.
Day four – food and fuel holding out. Water is also easy to find. Interview with SuperDome staff tomorrow.
Day five – during interview, local survivors are amazed at the effectiveness of water filtration system.
The exercise has been documented by a camera-crew and available at www.261survival.com. At this point both Christensen and Power are familiar with the Greater New Orleans area.
Progress releases and explanation of the contents of the ‘Survival Bucket’ will be posted during the week on www.261survival.com.
Contact Dave Christensen for information and interviews at 801-765-4663 (office) 801-592-1244 (Cell). Interviews available from the field at 801-717-6461 and 801-472-6949.
ABOUT FOOD for HEALTH, International -
Food for Health, International is committed to finding nutrition and emergency solutions for families. Product Lineup and specifications available at www.foodforhealthint.com or contact pr@foodforhealthint.com
Food for Health, International
665 E. Technology Ave.
Orem, UT 84097
801-765-4663
Media Relations Contact
geoffrey power
Food for Health, International
801-765-4663
http://www.foodforhealthint.com
View this press release online at: http://rwire.com/10307